GreenDreamFoundation is a non-profit organization committed to solve 21st century challenges in upcoming markets by acting as catalyst for measurable economic and social outcomes. We chose the Leisure & Tourism sector as elevator towards reaching our goal and focus on tourism area destination development, the transformation of rural areas into sustainable eco-tourist destinations in the broadest sense. Community building is at the heart of our foundation and lab development is what we do by functioning as an incubator of new ideas which can develop from labs into independently operating organizations.

“We commend the G20 world leaders for recognizing the importance of Travel & Tourism as a driver of economic growth and job creation for the first time and stand ready to support all efforts by the G20 countries in this respect. This is a significant success for the industry and could not have happened without the support of President Calderon, a leader who truly understands the social-economic value of tourism and its potential to create new jobs in such difficult economic times, and without the commitment of Secretary Gloria Guevara, who so successfully chaired the T20 (Tourism Ministers of G20 countries) last month.”

UNWTO Secretary-General, Taleb Rifai and WTTC President & CEO, David Scowsill in reaction to the declaration of the G20, 2012

GreenDreamFoundation was formally designated by the Dutch Tax Administration as ANBI (Public Benefit Organization) on January 1, 2008,

In 2018 the Board has decided to transform step-by-step into a Corporate Foundation, due to global changing view on the social role of NGO’s related to Companies, Educational Institutes and Governments (what we call “The Green Square”).